Influencer Spotlight: Ricky Choi
March 08, 2018

Influencer Spotlight: Ricky Choi

by Peach & Lily

We're so excited to launch our Best of K-Beauty Award series. After months of reading through your reviews, poring over your survey answers (we emailed you last year asking about your favorite K-beauty products), digging into formulas and results, we saw 17 products that rose to the top. These stood out over 500 popular products, many of which have been called “skincare holy grail products.”

Over the next few weeks we will be highlighting not only these 17 miracle products but also 17 influencers who have helped educate people about K-beauty and skincare. Here’s a little peek into their world:

Full Name
Ricky Choi/ Brute Choi

What's your fave skincare tip?
My favourite skincare tip is to make sure you double cleanse. First make sure to use a cleansing balm/oil/milk/ water to get your makeup/sunscreen off and follow it up with a foaming cleanser to actually clean your pores. Another bonus tip is to use a cheaper cleansing balm as your first step (banila co makes a great one) and invest in a higher quality cleanser (clarins is fantastic) for your second cleanse.

What's your fave product from our award series?
Mizon All-In-One Snail Cream. This is an amazing moisturizer for people with oily skin (like me). My skin felt hydrated and not greasy at all (day and night). It’s also a perfect moisturizer for layer in a 10 step Korean skincare routine because it absorbs so easily.

Chocolate or Vanilla?
Vanilla. I’m pretty basic.

Coffee or tea?
Coffee all the way. My go to drink is a Venti dark (preferably Verona) from Starbucks.

What do you to de-stress?
I meditate every morning. I recommend using Headspace for those that are curious about it or looking to get started.

What are 3 things people don't know about you?
- I lost 40 pounds over three years and have literally tried all the diets out there (keto, atkins, p90x HCLF). I finally found a balance of what works for me and I’m currently working on an exciting project to share what I’ve learned on my Youtube channel.
- I’m a little obsessed with astrology. Cancer sun, Gemini rising, and Capricorn moon If you’re curious.
- I once wrote a biography/novella about Lisa left eye Lopez, from TLC, for my high school English class.

What is your favorite place in the world?
Seoul, LA, and NYC.

Dream vacation spot?
Phi Phi Island.

Who's your hero?
Grimes. Haruki Murakami. Oprah. Betheny Frankel. Mom.

What inspires you?
Music, fashion, books.

Best tip for aspiring influencers?
Think of a vision, be consistent, and be strategic. Also, always remind yourself that your worth is not determined by how many follower you have or how many likes you get. You are NOT your number.

If you want to learn more about Brute, go check him out @brute.choi !

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