A Reason To Celebrate: $30K for Restore NYC!

Happy 2018, friends!

We're kicking off the new year with a special announcement!

In 2015, we proudly partnered with Restore NYC, a nonprofit with the mission to stop sex trafficking in NYC and restore the women they rescue. Restore NYC has also become a model nonprofit and highly touted for being so well run where every $1 donated is stewarded extremely effectively to directly help those they are serving.

Supporting an organization that serves one of the most viciously exploited and underserved in our community has been such a meaningful endeavor we've contributed to here at Peach & Lily together with you.

Each year, we run campaigns for Restore NYC throughout the year, and our biggest campaign is in December. We picked December as it's one of the toughest months for the women Restore NYC serves. Not only is it frigid in NYC, but the grim reality for these women is in such stark contrast to the festivities that come alive in the city. As a company, we also wanted December to be marked by a spirit of giving as we enter the joyous holiday season.

Each December, we run campaigns asking you to #maskforacause and share your sheet mask selfies. We donate $1 for every selfie. We also pick products that are formulated to restore your skin, and 100% of the net proceeds of those products also go to Restore.

With your participation in our December 2017 campaign, we are able to donate $30K to Restore NYC!

We're so thankful for each of you and humbled by this contribution that we're able to make.

THANK YOU SO MUCH for all your sheet mask selfies and for shopping the Restore Collection.

We encourage you to continue to support Restore throughout the year, as their work continues all year long to serve these victims!

Here are some concrete ways to help: spread the word, make a monetary contribution, or volunteer your time.

And one more way you can keep contributing! We decided to extend the #maskforacause campaign for the whole winter. We're seeing a lot of traction on Instagram so we want to keep up the momentum - we want to see it go a lot more viral and help spread the word. So, let's all continue to look good as we give our skin all that hydration and nourishment -- and do good! Simply tag #maskforacause and @restorenyc and @peachandlily. We'll then donate a $1 for every post. Tag your friends to participate and let's spread the word. We'll also be running more Restore collections and activities in the coming months, so stay tuned!

Here's to a wonderful new year and as always, cheers to radiance!
xo- Alicia