news

Sheet Mask Bundles for Your Skin Concern
We just launched our Sheet Mask Bundles to target various skin concerns – Anti-Aging, Anti-Trouble, Brightening, Hydration, and a Power Combo Pack. Here’s more on the every-popular sheet mask and our carefully curated bundles.
First Ever K-Beauty Sample Sale
INTRODUCING THE FIRST-EVER BLOWOUT K-BEAUTY SAMPLE SALE!
Korean Beauty on QVC!
There’s something quietly fulfilling about seeing months of long nights of working towards a vision come to fruition. I remember the first time I watchedVicky Tsai of Tatcha on QVC last year and thinking that her beautiful products take on a whole new level of demonstrability and vibrancy on TV. I thought to myself, “wouldn’t it be amazing to share about Korean beauty on QVC where 98 million households can watch demos and listen to explanations about Korean beauty products?” 
Something is coming
You know those moments when a light bulb goes off in your head and you just can’t stop thinking about it? We had a collective light bulb go off last year when we were discussing our favorite shopping experiences, and have been at work since to bring our vision to life!
Hero ingredients: get to know them
A big part of our mission is to empower you all to take better care of your skin by arming yourselves with information. This article is slightly longer, but our goal is to help you help yourselves. If you get to the end, there might be a little treat for you. ;) 
Beauty trilemma: 1) hydrated eye area, 2) smudgeproof eyeliner, 3) easily removable eyeliner
For those waiting to hear about the specifics on the face oils from the previous entry, fear not, that’s coming later this week.
Korean Beauty: Q&A kick-off
Over the last couple years, we’ve received a lot of questions about Korean beauty - everything from the fun trendy things to the serious skincare deep-dives. We have a customer service team, and our founders personally provide thoughtful answers to all these questions. Over time, we realized that we were getting many of the same questions, so we wanted to start sharing these questions and answers with everyone, here, through our Korean Beauty Skin Tips.
Cushion Compact Deep Dive: Hera UV Mist Cushion - is it right for you?
Cushion compacts have become a huge beauty staple in every Seoulite’s beauty bag and vanity table. Why? Well, it’s hard to shy away from a product that’ll give you flawless, radiant skin all day long – with SPF in it and skin-benefitting ingredients.